candotitel.jpg

Hi, I’m Mareike 👋
Freelance Art & Concept Creative

I’m Sr. Art Director & Concept Creative.
7 years strong in creating, problem-solving, challenging, managing and being responsible for all kinds of stuff. Well-experienced as fire starter – and fire department.
Raised in Hamburg, working across borders.
I believe in ideas that inspire and ads that work.

I can help you with:

Developing campaigns and ideas: everything from big, overarching concepts to stand-alone activations
Art direction: crafting looks, layouts, visual tonalities & more

I’m from a family that never stops moving.

My family runs a farm in the north of Germany – and in my childhood there was pretty much no day that I was not moving, building or fixing things.

I think this is why I’m strongly driven by movement. I’m fulfilled by getting stuff on the streets and pushing projects forward. I’m the one you’ll see riding her bike through the pouring rain or getting up at 2 am to climb up some random mountain. I run, bike, hike and love everything else that happens in movement or the outdoors.

Current Position

  • Freelance Creative, Working remotely wherever it's needed ✌️

Work Experience

  • Freelance Creative Strategist @One:Nil, Amsterdam (Nov’24)
  • Senior Art Director @Serviceplan Bubble, Hamburg (June’22 - Oct ‘24)
    Creative lead for O₂ – one of Germany's largest telco brands.
  • Art Director @Grabarz & Partner, Hamburg (Nov’18 - May’22)
    Campaign team for Volkswagen, Burger King, Amazon Alexa, Ring & various new businesses.
  • Creative Intern @Jung von Matt, Hamburg (Mar’18 - Jun’18)

Further Roles

  • Mentor at D&AD Shift (‘24)
    Mentoring young talents in a program by D&AD Award, designed for selftaught creatives who strive to enter the creative industry
  • Jury Member at New York Festival Advertising Awards (‘24)
    Judging in the Grand Jury of NYF
  • ADC Future Female (‘23)
    In all of Germany, I was selected as one of 25 rising female creative leaders by the German Art Directors Club
  • Cannes Young Lion (‘23)
    Representing Germany in the digital field in the global Creative Competition at Cannes Festival of Creativity
  • Creative LIAison (‘21)
    Part of the mentoring program by the London International Awards

Education

  • Online Marketing Management & Databased Marketing
    Jan ’25 - ongoing, Advanced Training by IU International University of Applied Sciences
  • Brand Strategy & Storytelling Masterclass
    Feb ’24 - Mar ‘24, Certificate by Hyper Island
  • Communication Design Studies
    Oct ’15 - Sept ’18, Kunstschule Wandsbek, Hamburg
    Awarded for the best final thesis of the semester.
  • Experience Abroad
    Jun ’12 - Jun ’13, High School year in the USA

Language Skills

  • German Native | English Fluent

  • Clio Sports / 2x Gold, 2x Bronze (‘24)
  • New York Festival Advertising Awards / 1x Bronze, 1x Finalist, 3x Shortlist (‘24)
  • ADC Germany / 1x Bronze, 4x Shortlist (‘24)
  • Deutscher Werbefilmpreis / Gold (‘24)
  • ADC Germany / 2x Shortlist (‘23)
  • Eurobest / 1x Shortlist (‘22)
  • German Brand Award / 3x Gold (‘22 - ‘24)
  • LIA Awards / Creative LIAison (‘21)
  • NYF AME Awards / 1x Finalist (‘21)
  • Newscomers Best Award / Silver (‘21)

I had the chance to work with inspiring clients like: