Apple x O₂ platform

For the newest Apple X O₂ cooperation i was involved in developing a rooftop campaign strategy:

What you get: The new iPhone. What you also get: Limitless possibilities.   

The campaign was rolled out in multiple phases, featuring films, supporting imagery, and a significant sales push.

ROLE: Platform strategy and conception, platform idea, platform design, post production, layout design

CLIENT: APPLE X O₂ Telefónica | YEAR: 2023/24

AGENCY: Serviceplan Bubble

TEAM: Leif Johannsen, Patrick Matthiensen, Lars Holling, Pavel Bondarenko, Daniel Steller, Alexandra Beck, Tudor Cucu, Saskia Kroschewski, Georg Doyle, Felix Ebell, Philip Ziegler, Holger Diesinger, Ana Doga, Hila Narducci, Medine Dogru & more

Flight iPhone 15

Flight iPhone 14

In addition to the films we produced imagery to be used across channels.

For trade offers we crafted a distinct visual look: a graphic fusion of both brands, seamlessly merging the O₂ gradients with the sleek aesthetic and colors of the Apple devices.