La pizza piú complicata da pronunciare
It was our task to create a TikTok first idea for the German frozen pizza brand Gustavo Gusto: probably the only pizza brand that stands for truly italian pizza – made by Germans.
The truth is, that Germans love italian food. But they can’t pronounce its names. And because TikTok is all about sounds, we created the first pizza, that is simply impossible to pronounce: La pizza più complicata de pronunciare.
CANNES YOUNG LIONS WINNER: With this campaign we won the German competition of the Young Lions 2023, which gave us the chance to compete against teams from all over the world in the final at the International Festival of Creativity in Cannes.
CREATIVE PARTNER: Hila Narducci
CLIENT: Gustavo Gusto
